Case Study: Pro Bono Work
The team at McKendall Communications believes in giving back and as a result, works pro-bono with non-profit organizations in both Los Angeles, CA and Boise, Idaho to generate awareness for the organizations through traditional media relations.
Meridian Canine Rescue
Meridian Canine Rescue is focused on behavioral wellness. The organization wants families and their dogs to thrive together, so Meridian Canine Rescue can help families that are struggling to manage their dog’s behaviors at home.
McKendall Communications works closely with Meridian Canine Rescue to promote their events and fundraising efforts. Through a comprehensive local media program, McKendall Communications has secured extensive media coverage and increased brand awareness for the organization.
Examples of some of the coverage include:
Airport Marina Counseling Service
The Airport Marina Counseling Service (AMCS) is a community-based mental health clinic that serves the LAX, South Bay and Westside areas of Los Angeles, CA. AMCS offers community-based, accessible mental health services; and provides quality training to therapists.
McKendall Communications worked with AMCS to promote their annual spring fundraiser in local Los Angeles media. In addition, we supported the event by securing donations from local businesses as part of the silent and live auction at the event. The key piece of coverage appeared in the Argonaut newspaper. The Argonaut